Krispy Kreme bakes compliance training in from day one.
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Learners using Thrive
Challenges addressed with Thrive
Integrations used
Locations servd
A glazed-over LMS
Krispy Kreme, a beloved brand for doughnut and coffee enthusiasts, faced significant challenges with its outdated LMS. With over 1,800 learners across 120 locations, including major cities such as Manchester, Birmingham and Edinburgh, the existing system was simply not meeting the needs of their expansive operations.
The system wasn't engaging learners effectively, which hindered the integration of learning into their daily routines. Compliance data management was another major pain point, as the old platform struggled to provide the necessary level of detail and accessibility. This was particularly problematic for a company that prides itself on a culture of employee engagement and high performance. Krispy Kreme needed a more dynamic learning environment that could facilitate self-driven learning, collaboration and knowledge sharing in a single, cohesive space.
A recipe for success
To overcome these challenges, Krispy Kreme turned to a familiar partner. Having already established a strong relationship with Thrive by using their content since April 2019 for bite-sized learning in the flow of work, the Krispy Kreme team knew Thrive could offer the solution they needed. The decision to transition to the Thrive Learning Platform was a logical step, one that not only addressed the shortcomings of the previous LMS but introduced new features that aligned perfectly with Krispy Kreme's goals.
Mobile-first access meant store teams could train between shifts, while structured pathways delivered consistent product knowledge and customer service training across every location in the network. By creating a co-created space that encouraged self-driven learning, collaboration and knowledge sharing, Thrive became the ideal partner for Krispy Kreme's evolving needs.
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A sweet success story
The implementation of Thrive at Krispy Kreme led to a transformed learning culture, significantly reducing the "glazed over" effect caused by the old LMS. Employee engagement with training became an everyday habit rather than a chore, and compliance data is now effectively managed to support Krispy Kreme's commitment to high performance. Analytics dashboards gave franchise operators visibility of completion and standards across every location.
With plans to expand to over 3,000 learners, the Thrive platform is scalable and ready to support Krispy Kreme's continued growth.
"I would 100% recommend Thrive, they can't do enough for us which is great."
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