Now live for 5 million+ learners worldwide

Email Custom Field

Admins can now create a custom field of type Email, letting users store and verify an additional, structured email address on their profile.
Released
Platform
Verified email custom field on a learner profile

Overview

Thrive's custom fields now include an Email type, giving admins in Platform settings a structured, validated way to collect secondary email addresses from learners, with optional verification and uniqueness enforcement.

What's new

  • A new Email field type in Configure > User Attributes, with optional verification and uniqueness toggles
  • Up to 20 email fields can be configured per tenant
  • Custom email fields can be used as criteria in audience rules
  • Optional re-verification cadence, with learners notified before and on expiry

Why / benefits

  • Replaces workarounds like free-text fields for collecting non-login email addresses
  • Verified email values give a trustworthy identity signal for integrations and comms routing
  • Email fields can drive Space and group membership rules for precise segmentation

How it works

  • Admins create an Email field in Configure > User Attributes and choose whether verification and uniqueness apply
  • Learners see the field on their profile and confirm ownership by clicking a link sent to the address
  • An address a learner does not recognise can be disowned via a single link, stopping further emails

Use cases

  • A learner whose Thrive login is a personal email adds and verifies a work email to gain access to content locked to that domain.
  • An organisation captures a manager's secondary internal email for reporting, with uniqueness enforced to avoid duplicates.

People/personas

  • Admins create and configure the custom Email field for their organisation
  • Learners verify their email address and manage re-verification when prompted