Beauty Works is a multi-award-winning market leader in luxury hair extensions, styling tools and haircare. Loved by salons, stylists, retailers and consumers alike, the brand has grown quickly, working with the likes of Molly-Mae Hague and Millie Court as its transformative products prove ever-popular across the globe.
Fast growth. Fresh challenges.
As Beauty Works expanded beyond its Cheshire roots to 100+ people in the UK, Ireland, Europe, the U.S., Dubai and Australia, communication broke down across locations and departments.
Comms were limited to all-user emails, training and policies were inconsistent, and their people were missing out on important updates about products, events, awards and much more.
User views per month
The average user views 14 pieces of content a month
The team began looking at a whole range of platforms, with a big emphasis on creating community and connection across the business.
They wanted one digital space where all the answers - and all their experts - could be found at the click of a button. No matter the location. No matter the time zone.
Thrive caught their eye
Beauty Works’ Office Operations Manager Gemma Bray described Thrive as “modern, fresh and easy to use”, while Thrive Content’s bite-sized resources made learning “so easy” and were “a great cultural fit.” Our case studies with Beauty Works’ industry peers, like DECIEM, highlighted the platform’s potential - and the rest, as they say, is history.
Introducing Agile Skills
The team had a launch party for their new Thrive platform, ‘Beauty Works Click’, at the beginning of May 2022.
Now, every individual at Beauty Works receives a personalised learning experience - from the warehouse to the sales team. Learning is based on real-time data that uncovers the trending and emerging skills that matter to them, both inside and outside of work.
One platform. All the answers.
Thrive connects Beauty Works’ learners to the content needed to develop those skills - and the experts around the business who are well-versed in them. By creating community and collaborative knowledge sharing, Beauty Works has fostered a learning culture where their people can truly ‘Click’.
Thanks to the mobile app the platform has become their internal social media, bringing the whole company together while storing key updates, documents, policies and learning in one place.
H1 - 50/60
H2 - 40/50
H3 - 34/42
H4 - Paragraph Lrg - 30/40 Medium
H5 - Paragraph Lrg - 30/40 Regular
H6 - Paragraph Med - 20/28 Medium
Paragraph - Paragraph Med - 20/28 Regular
Office Operations Manager at Beauty Works
"The THRIVE team are a joy to work with, I’d recommend them to every company. The whole process has been so smooth, the support has been brilliant, and they’ve given us the confidence to use the platform to its full potential."
Thrive empowers 3M+ learners in world-class companies