Morrisons upgraded to the Content Club to give their people on-demand access to bite-sized, engaging, impactful resources.
Dispersed teams. Diverse needs
Founded in 1899, Morrisons is the fourth largest supermarket chain in the UK, with over 500 supermarkets across England, Wales, Scotland and Gibraltar.
With 120,000 people spread from the shop floor and head office to manufacturing sites and distribution centres, Morrisons is a complex, varied business, and its people need to have on-demand access to the content they need to do their jobs.
The journey towards self-led learning
Embedding a culture of self-led learning is a top priority for Morrisons Learning & Development, and after working with THRIVE for a number of years using our OTS content, they upgraded to the CONTENT CLUB to get ready-made content to support their learners’ diverse needs.
With searchable content making it easy to identify the right content to meet those needs or supercharge a campaign, the CONTENT CLUB helps Morrisons respond quickly, efficiently and effectively.
Dynamic, engaging content
Morrisons chose the CONTENT CLUB for its huge variety of engaging, visual, continually updated, bite-sized content - resources that make learners curious and show them learning can be entertaining.
By splitting content into bite-sized chunks, the CONTENT CLUB allows Morrisons’ colleagues to engage with it in their own time, at their own speed, with pathways and campaigns helping them drive their own development, instead of relying on top-down learning from the L&D team.
After upgrading to the CONTENT CLUB, Tom Green, Learning & Development Manager at Morrisons, spoke highly of the support from the THRIVE team. From regular check-ins creating a deep understanding of the business’s needs to timely content recommendations for upcoming campaigns, they’re always asking, “What more can we add?”
For Morrisons’ self-led learning campaign, that included the creation of impactful assets, as well as support around branding, wording and advertising to kickstart the campaign and ensure its continued success.
"If you’re looking for a big chunk of content that’s short, snappy and engaging, with a great support team behind it, THRIVE’s Content Club is your answer. They’re really curious about what we want to achieve in the business and always looking to support that."